Revenue Calculator
Quickly project total revenue from units sold and average selling price — useful for forecasting or sanity-checking a sales target.
Figures are shown in the currency you select. Currency is a display setting only — no exchange-rate conversion is applied.
What your result means
This tool gives you an instant, accurate revenue calculation so you can make pricing and planning decisions with real numbers instead of guesswork. Adjust any input and recalculate to explore different scenarios before you commit.
Formula
Worked example
An online seller expects to sell 400 units this month at an average price of $25 each (after occasional discounts).
Common mistakes
- Using list price instead of average realised price (after discounts and returns).
- Forgetting that revenue is not profit — costs still need to be subtracted.
- Projecting revenue from a single best month instead of a realistic average.
Frequently asked questions
Is revenue the same as profit?
No. Revenue is total money coming in from sales before any costs are subtracted. Use the Profit Calculator to see what's left after costs and expenses.
How do I find my 'average selling price' if I sell many products?
Divide total revenue from a past period by total units sold in that period — this blends your full product mix into one average figure.
Should I include tax collected on behalf of the government in revenue?
Generally no — sales tax or VAT collected from customers isn't your revenue, it passes through to the tax authority. Use the pre-tax sale amount.